Hurr Collective was created to combat the financial and environmental damage caused by the fear of being a ‘repeat outfit offender’. There is a certain pressure to wear a new outfit to each special event, leading to outfits being bought, worn once, then being discarded in your wardrobe, to never see the light of day again. Hurr Collective is a community of people who rent out their wardrobes, to provide you with new outfits for every social occasion. Instead of spending most of your monthly budget on a new dress, rent one for around 15% of the price. By not purchasing new, you are also helping the fashion industry to be more sustainable.