THE DIRECTORY

  • Mud Jeans

    Mud Jeans

    It all started in 2012 when Bert van Son founded MUD Jeans. With over 30 years’ experience in the fashion industry he has seen it all. He witnessed that life for factory workers is extremely demanding, and that the e... Read more
  • BEEN London

    BEEN London

    BEEN London are an all-female team based in London Fields, founded in 2018 by Genia Mineeva, that make accessories entirely from recycled materials.Drawn to handcrafted, quality items made by real artists with generat... Read more
  • DON'T SHOP, SWAP!

    DON'T SHOP, SWAP!

    Say hello to London’s first swap studio!Founded in 2019 by Lydia Hartley, Don’t Shop, Swap was designed with a simple mission of fixing the fashion system. One swap at a time.They are here to provide a new, progressiv... Read more
  • SCULTURA ACTIVEWEAR

    SCULTURA ACTIVEWEAR

    Scultura is a sustainable collection of luxury activewear inspired by Mother Nature. Sustainability and ethical production are at the very core of every decision they make, from the design concept all the way through ... Read more
  • All Birds - Sustainable Footwear

    All Birds - Sustainable Footwear

    Tread lightly with All Birds sustainable shoes...Made from Mother Nature, All Birds are both natural and practical. They work with leading organisations like ZQ Merino to ensure their wool is held to high standards of... Read more
  • Candiani Denim

    Candiani Denim

    Since 1938, Candiani Denim has grown to become the World's finest and most sustainable denim mill creating the fabrics that gave birth to the Premium Denim Industry.Candiani firmly believes in the importance of sustai... Read more
  • SOJO APP - PICK UP & DELIVERY SERVICE FOR CLOTHING REPAIRS

    SOJO APP - PICK UP & DELIVERY SERVICE FOR CLOTHING REPAIRS

    Think ‘Deliveroo’ but for clothing alterations and repairs! Founder of Sojo, Josephine, wanted to create an app and pick-up/delivery service that connected customers to local Seamster businesses, so that people could ... Read more
  • Samudra - ocean plastic regenerated activewear

    Samudra - ocean plastic regenerated activewear

    Born in the 2020 Lockdown, Samudra is an ethical and sustainable activewear brand that transforms discarded ocean plastic pollution into workout clothing. Samudra's mission is to protect the oceans and reduce "fast fa... Read more
  • Nightire - eco-friendly nightwear

    Nightire - eco-friendly nightwear

    Nightire lets you snooze sustainably with its eco-friendly, organic and vegan nightwear and accessories.  Nightire prides itself on using 100% organic bamboo for its products and is focused on promoting a good nights ... Read more
  • Birdsong Clothing

    Birdsong Clothing

    Since it was founded in 2014, Birdsong has been committed to ethical and sustainable fashion who work with skilled women makers in the UK that face barriers to employment, and pay them a fair wage.  The brand have a ... Read more
  • Maria Castillo

    Maria Castillo

    Maria Callisto is a bespoke lingerie brand that caters to women who want something handmade and personal for special occasions. The high quality and care we put into our products makes it not your everyday shop, bu... Read more
  • OH MY CLUMSY HEART

    OH MY CLUMSY HEART

    Sophie started Oh My Clumsy Heart in the summer of 2012 as a passion project, selling handmade jewellery on ebay. Over the last 8 years it has grown into full time business for Sophie but remains a small independ... Read more
  • MATT & NAT

    MATT & NAT

    MATT & NAT produce beautifully simple handbags, footwear, sunglasses and more from vegan leather and recycled materials. They believe that you should ‘live beautifully’ and for them, that means honouring soci... Read more
  • OLLY AND OLLY CO

    OLLY AND OLLY CO

    Olly Olly & co is a premium sustainable activewear brand who strive to ensure every step of their supply chain is considerate of the planet and its people. Just like us, Olly Olly & co use Econyl to creat... Read more
  • EMMA AITCHISON

    EMMA AITCHISON

    Emma Aitchison is a conscious handmade jewellery brand that was founded in 2016. They source all of their materials in Britain and find creative ways to work with recycled materials. As of 2019, they have decided to... Read more
  • E.L.V DENIM

    E.L.V DENIM

    A #ZeroWaste Upcycled Denim Brand ⚡️ Just like Stay Wild Swim, E.L.V Denim jeans and jackets are designed and produced in London to keep their carbon footprint to a minimum. Their jeans are made with old discarded d... Read more
  • FROM BELO

    FROM BELO

    From Belo repurpose unused materials to deliver eco and sustainable fashion accessories. The Mini Black Ju Bucket bag is made from six metres of decommissioned seatbelts, five plastic water bottles and 300 grams of ... Read more
  • SWEDISH STOCKINGS

    SWEDISH STOCKINGS

    Swedish Stockings produce hosiery made from recycled PET bottles and up-cycled cotton. The Scandinavian brand have considered every stage of the production process of their hosiery. The factory is powered by solar p... Read more
  • STAY WILD SWIM X BAGS OF ETHICS™

    STAY WILD SWIM X BAGS OF ETHICS™

    We recently met Zanna and Natalie at the Positive Fashion exhibition at London Fashion Week in September 2019. As a business that cares deeply about protecting our planet, we were thoroughly inspired by the work tha... Read more
  • MODIBODI

    MODIBODI

    Just one disposable sanitary pad can contain 4 plastic bags worth of plastic and take over 500 years to decompose fully. So in an effort to bycott sanitary pads, we are loving using period pants. Modibodi have a ... Read more